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Helping the Environment through Generating Donations

OnePlanet is a socially responsible movement that spans across all Morguard shopping centres. To enhance this initiative, there was a contest, promotions and retail participation, and community outreach. There was a trivia contest across the shopping malls to encourage donations. We partnered with Canada Lions Eyeglass recycling Centre (CLERC) for eye-glass collection as well as Diabetes Canada, H&M and Big Brothers Big Sisters of Canada (BBBS) of Ottawa and The Common Table for a textile drive initiative. We diverted over 16,000 pounds of textiles from landfills.

Due to these activations:

  • Over 7,600 pounds of textiles were diverted from landfills specific to the family cluster
  • 9,400 pounds of textiles were diverted from landfills specific to the urban and convenience cluster
  • Total of 16,000 pounds of textiles diverted from landfills
  • 5.46 T of carbon abated
  • 1.48 KL of water was saved
  • 250 mature trees were planted
  • 8,198 pairs of eyeglasses were collected across Morguard shopping malls

Thank you for your participation and donations and we look forward to the next set of activities happening during the Back-to-School season!